Catering
for the Future
In these turbulent economic times, consumers have become increasingly selective
about how they spend their money. So, it's vital that every aspect of their on-trade
visit exceeds their expectations. HEIN EKEN recognises this, and around the world,
the Company is increasingly working with our trade partners to ensure a supply of
highly skilled, knowledgeable staff so that consumers return time and time again to
establishments that create a more enjoyable experience.
26 1 World of HEINEKEN Quarter 3 2012
