The Czech Republic has a long history of brewing "I was inspired by the Dutch culture five years ago while and enjoying beer. The country is home to the visiting a friend who lives in the Netherlands. I enjoyed it world's first-ever pilsener beer and offers a wide so much, I decided to open a café," says Adam Stastny, selection of traditionally brewed brands. But did owner of Café Amsterdam. "There are no other Dutch- you know that you can order a freshly tapped themed pubs in the entire Czech Republic, so this hotspot glass of draught Heineken, right in the heart of is truly unique in this country." the Czech capital city? During the day, the outlet is crowded with patrons looking for a light meal, with the menu featuring a wide selection Café Amsterdam, a casual restaurant and bar offering of Dutch delicacies. At night, the bar comes alive and is a almost anything and everything Dutch, is situated not far popular city nightspot. "Prague is a multicultural city, so from Wenceslas Square, one of Prague's most vibrant this type of set up is very popular among locals," says main boulevards. Decorated with sunflowers, Dutch flags Stastny. "But there are also a lot of Dutch multinationals and a real bicycle mounted on the wall, Café Amsterdam with their headquarters in Prague, meaning we get a lot is a genuine slice of Holland's culture. The entire interior of expats coming in for a little taste of home." is even painted orange, the national colour of the Netherlands. Starobrno, Heineken's operating company in the Czech Republic is the supplier of Heineken and local brands Starobrno and Hostan, as well as the Slovak brand Zlaty Bazant to this growing beer market.

Jaarverslagen en Personeelsbladen Heineken

World of Heineken | 2007 | | pagina 19