BEERTENDER® GOES ORANGE FOR THE
2006 FIFA WORLD CUP
STAY COOL!
To mark the 2006 FIFA World Cup in Germany, Fleineken has released a
special orange edition of BeerTender in The Netherlands to help football
fans celebrate the tournamentDutch style.
Available only for a limited time, the World Cup edition of BeerTender is
decorated orange, the national colour of The Netherlands. The exterior
casing is detachable and the special orange tap handle can be swapped
with a standard one included within the unit, thus allowing football fans to
customise their home draught beer system during the World Cup, and then
later return it to normal.
A special orange BeerTender accessory pack was also released for sale
in the Netherlands, which included an orange tap handle, four Heineken
glasses, promotional coasters and the Heineken Hunter's Cap.
"With the World Cup edition of BeerTender, we want to provide football
fans with the ultimate draught beer experience at home," says Natalie
Smailou, Marketing Manager for BeerTender at Heineken. "An exciting
World Cup match at home with a group of friends is the ideal moment to
share a perfectly tapped draught beer!"
Heading to the beach this summer with a Heineken DraughtKeg? Then you'll
want to keep your beer ice-cold, and the Heineken Coolpack is the perfect
accessory to help you do it.
Simply chill the pack in the freezer, slip in your DraughtKeg (or
BeerTender keg), and then grab your swimsuit and towel. The Coolpack will
keep your beer refreshingly cold for three hours. So, all you'll need to worry
about when having some fun in the sun is keeping yourself cool.