I "It was the last request of the wife of one of our best pub owners, she wanted to have the horses lead her funeral procession. You can't refuse such a thing," says Wouter de la Haye with a shrug. NOVEMBER 2005 Once used in pre-medieval times to take Knights of the Round Table into battle, Shire horses are now employed by Heineken for their intelligence, disposition and above all for their graceful strength René is feeling restless. He paces up and down, the anxiousness in his eyes visible. It's an overcast day near the old Heineken brewery (what is now called the Heineken Experience), Rene's hair damp from the drizzle. When we approach he comes closer and stands looking down on us, ever the boss. "He's a beauty," says Wouter de la Haye as he reaches out to greet René, named after the Member of the Executive Board and Chief Financial Officer of Heineken, René Hooft Graafland, while the other members of the current and former Heineken Board—Guus, Karei, Thony, Jean-Franpois, Henry, Charly, Gerard and Freddy—assemble. "But he's been in a bad mood recently. He gets very impatient whenever we come back from a walk because of all the construction out front. He wants to get home quickly." At that moment René starts to eat a wad of hay, chewing it with his large molars, snorting with satisfaction, kicking his hind hooves against the ground. René is a Shire, a massive English variety of horse that is one of ten such animals that reside in an urban stable on the premises of the former Heineken brewery. While managers in power suits do deals in the corporate offices next door, the stables below are almost hidden from view along the side of the building, in the original section of the first brewery. "This is the oldest part of Heineken," Wouter explains proudly as we come from the outdoor corral to the stables. A youthful 53, Wouter has been around horses all his life, coming to Heineken in 1977 and quickly rising to Lead Coachman within a few years. "There's the original Heineken brewery plaque that used to hang at the exit, we've moved it inside to protect it." As we pass, the large black horses raise their white skirted legs, one of the distinctive markings of Shires, kept looking impeccable with wood flour. The stables, large stalls with a modern glass ceiling, are spacious, and the equine smell is strong. One can see the large wooden drays, the carts the Shires pull, waiting to be harnessed to the horses and brought into the city. "We have three drays here. That one," Wouter explains, indicating a green carriage with modern Heineken kegs on it, "is our English Beer dray, built around 1900. Those kegs were the ones used in a James Bond movie." He draws my attention to another standing in the front of the stable, "that's our Show dray, a heavier one, say 4000 kilos. This one is the Daily which we use most days. But this one," Wouter gazes with loving eyes (disregarding his Harley Davidson parked nearby) "is our Mail dray, built around 1870. We've done a lot of restoration on it, it's a real gem, worth probably €60,000." It is impressive; the yellow and black are striking, the polished brass and steel are magnificent; you can see why it's the pride and joy of the stable employees. And the enjoyment is not reserved exclusively for them: the Mail Dray has given pleasure to eminent politicians. Name-dropping doesn't overly impress Johan Rutgers, a coachman with the team for three years. "I was the royal driver for the Queen's carriage," he tells me, "I have driven the whole [House of Orange] family and lots of other dignitaries. I even drove the Golden Coach," he says casually. Thony Ruys, the outgoing Heineken CEO and Chairman of the Board, took a final ride in the Mail dray last month, a trip that was emotional for the executive. Running a hand against the perfectly worn leather, it's an understandable reaction: the Mail dray breathes history and tradition, craftsmanship and finesse. The dray has, of course, been used for weddings, and once, even a funeral. "It was the last request of the wife of one of our best pub owners, she wanted to have the horses lead her funeral procession. You can't refuse such a thing," says Wouter with a shrug. We move on to the harness room where we pick up some raincoats before we go out. PAGE 41

Jaarverslagen en Personeelsbladen Heineken

World of Heineken | 2005 | | pagina 43