really fall in love with a painting". His passion for art therefore
moved him to establish the award for art.
And similarly, it was his admiration of medical scientists that
prompted his decision to introduce the award for medicine.
He felt that medical scientists were not afforded the appreciation
they deserved. To use his own words: "Brewing beer is fun, but
the eradication of disease is of a different order".
Freddy Heineken had originally earmarked the funds that he
ultimately devoted to the award for historical science for a
different purpose, namely a history project for the European youth.
Because, as he himself argued: "Without a common history, you
can't create a United Europe". He later decided to devote the
award as an extra incentive to scientific research into the history
of Europe.
And finally, there is the award for environmental sciences.
Brewers have a great affinity with water. It is, after all, one of the
main ingredients used in the preparation of the amber nectar that
warms many a heart. When global awareness was finally drawn to
the fact, back in the nineteen-eighties, that environmental
management is a true science like any other, Freddy Heineken
decided to sponsor an award in this category also. Well, I should
now like to proceed with the presentations, but not before I have
congratulated you, the award-winners, once again.
Thank you."
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