people are the greatest success factor in any company How do you think the integration process of Brau Union and Heineken is developing so far? Being so busy, can you still enjoy a family life? JUNE 2004 working in that area. We had to build a whole new organisation from scratch. It is such a satisfying feeling when helping to create a complete new department and investing in the development of people. I have always considered it as our responsibility to believe in our people and develop their skills. I realise one thing: people are the greatest success factor in any company. The official integration period was completed in January this year, and the issues still pending are now being transferred to the individual functions and countries. We have achieved major milestones, and the new organisation is working effectively. But, of course, nothing is complete. In the day-to-day business we still need to improve and optimise our teamwork. Considerin the change processes involved in such mergers can take years, I think we have done a great job so far. I've always been really close with my family and see them as a source of strength. I have a grown-up son and daughter and one grandchild. In general, I am a forward-looking person, with one exception: when swapping memories with friends about common sports achievements in the good old days. I am really looking forward to all new challenges as an Executive Board Member, especially learning Dutch. But I sincerely think it comes in handy when being in Amsterdam. KARL BUCHE

Jaarverslagen en Personeelsbladen Heineken

World of Heineken | 2004 | | pagina 7