Pacific Coast Division
Greets Our President
Heineken's Represented At Two State-Wide Conventions
Heineken's on Tap
Featured At
Jolly Roger's Bierstube
During Mr. van Munching's visit to Southern California a party was arranged by the Pacific Coast
Division in his honor, in which our representatives and their ladies participated. The party was held
at the famous Santa Inez Inn in Santa Monica.
From left to right, John Hough, Bob Bristow, Charles Reed, Joe Ross, L. van Munching, Jim Garvey
and Armand Espalin.
In the photo above, we see lovely Miss Yvonne
Ledford one of the cocktail hostesses at the Jolly
Roger's in Fort Lauderdale, Fla.
Miss Ledford serves Heineken's from 6 to 12 PM
daily directly from a portable draught beer cart.
Carl Mayer, Van Munching Co. representative
reports that this type of promotion has done muc
to increase Heineken's sales in better restaurants^
like the Jolly Roger's throughout Southern Florida.
Shown above are members of our Mid-Atlantic Division at the Van Munching
Co.'s hospitality room which was part of the Malt Beverage Distributors
Association Convention in Pennsylvania last month.
Left to right, Ed Lens, Joe Graci and Jim McGuire.
Jim Connelly and Bill Deegan were busy at the same time at the Connecticut
Restaurant Hotel-Motor Convention in Bridgeport, Connecticut.
In the photo above are Joe Simmins, Sales Manager, Bob Gaunt, Sales
Supervisor, both of United Distributors (Heineken's Distributors) and James
Cocolis, owner of the famous halfway house in Darien, with our Bill Deegan.
