AND MAGAZINE ADVERTISING FOR 1954
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PRESTIGE
PROFIT
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HEINEKEN'S RADIO JINGLES
JINGLE I
Heineken's BeerHeineken's Beer
You never tasted beer like Heineken's
- Beer
It comes to you from across the sea
A real Dutch treat from the old coun
try
Heineken's Beer how you'll smack
your lips
A taste sensation at your fingertips
Heineken's BeerHeineken's Beer
You never tasted beer like Heineken's
Beer,
JINGLE 2
Heineken's Beer is the beer for me
Imported from Holland across the sea
Costs a few cents more for its quality
It's a real Dutch treat from the old
country
Oh Heineken's Beer is the beer for me
Imported from Holland across the sea.
HEINEKEN'S RADIO
COMMERCIAL #1
For a real Dutch treat, open a bot
tle of sparkling light Heineken's beer
brewed and bottled in Holland.
In all the world there's no finer beer.
Heineken's has been brewing this
superb quality for over 330 years
slowly, carefully, in small batches.
Today Heineken's gives you the same
old world flavor that was first enjoyed
in Holland over three centuries ago.
That's the reason Heineken's largest
selling imported beer in America, is
also first with connoisseurs the world
over. Remember, you never tasted
beer like Heineken's Beer.
HEINEKEN'S RADIO
COMMERCIAL #2
Next time you have guests over,
you can really impress them with
superb Heineken's Beer imported
from Holland. Fill up their glasses
with golden-light Heineken's and
watch their faces light up! You'll
be the host with the most! For Heine
ken's is the first with connoisseurs of
beer the world over. It's filled with
that old world flavor that delicious
lightness and mellowness that comes
from slow brewing and aging. Since
620, Heineken's has been Holland's
Ynaster brew the world's finest
beer. Sure, it costs a few cents more
but remember, you never tasted beer
like Heineken's Beer.
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This advertisement is appearing in a number of Trade Publications throughout
the country, putting over the Heineken's message to numerous retail outlets.