tiï O Q, Notes to the Consolidated Financial Statements (continued) 6 Operating activities 6.1 Operating segments - - - - Introduction Report of the Executive Board Report of the Supervisory Board HEINEKEN distinguishes five reportable segments: Europe, Americas, Africa, Middle East Eastern Europe, Asia Pacific and Head Office Other/eliminations. In below table information is provided about these reportable segments: Africa, Middle East Head Office Europe Americas Eastern Europe Asia Pacific Other/eliminations Consolidated In millions of Note 2018 2017* 2018 2017* 2018 2017* 2018 2017* 2018 2017* 2018 2017* Net revenue (beia)1 10,348 9,991 6,781 6,312 3,051 3,028 2,919 2,922 (628) (624) 22,471 21,629 Third party revenue2 12,351 11,869 6,928 6,486 3,724 3,666 3,701 3,726 107 96 26,811 25,843 Interregional revenue 702 687 27 28 1 3 2 (732) (718) Revenue 13,053 12,556 6,955 6,514 3,724 3,667 3,704 3,728 (625) (622) 26,811 25,843 Excise tax expense3 (2,705) (2,595) (174) (202) (673) (639) (785) (797) (3) (1) (4,340) (4,234) Net revenue 10,348 9,961 6,781 6,312 3,051 3,028 2,919 2,931 (628) (623) 22,471 21,609 Other income 6.2 28 134 19 5 2 2 4 22 75 141 Operating profit 1,235 1,338 1,009 1,003 211 326 779 844 (97) (159) 3,137 3,352 Net finance expenses 11.1 (495) (519) Share of profit of associates and joint ventures 10.3 15 (11) 124 20 37 44 38 22 (4) 210 75 Income tax expense 12.1 (757) (755) Profit 2,095 2,153 Attributable to: Shareholders of the Company (net profit) 1,903 1,935 Non-controlling interests 192 218 Operating profit reconciliation Operating profit 1,235 1,338 1,009 1,003 211 326 779 844 (97) (159) 3,137 3,352 Eia1 217 33 169 185 200 62 164 118 (19) 9 731 407 Operating profit (beia)1 1,452 1,371 1,178 1,188 411 388 943 962 (116) (150) 3,868 3,759 Restated to reflect the change in accounting policy on Revenue from Contracts with Customers (IFRS 15). Refer to note 4 for further details. 1 Note that this is a non-GAAP measure. 2 Includes other revenue of €389 million in 2018 and €361 million in 2017. 3 Next to the €4,340 million of excise tax expense included in revenue (2017: €4,234 million), €1,568 million of excise tax expense is collected on behalf of third parties and excluded from revenue (2017: €1,415 million). Heineken N.V. Annual Report 2018 I Financial Statements Sustainability Review Other Information

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