li
At HEINEKEN Italy,
a new approach that
rewards safe behaviour
rather than punishing
unsafe behaviour led to a
40% decrease in incident
and accident frequency.
Heineken N.V. 13
Summary Sustainability Report 2012
I
I
I
Accident frequency
target for Supply Chain
<1.2 accidents/100 FTEs
We achieved 1.16
accidents/100 FTEs
Safety targets set
for non-production-
related activities
We set reduction targets
for all our operations,
striving ultimately for
zero accidents
Employees' Human
Rights Policy adopted,
implemented and audited
The policy was adopted
and implementation
begun. The audit was
postponed to allow more
time for implementation
Read more about these and
other topics such as our refreshed
Code of Business Conduct in our
online report.
Health and safety
The main focus of our safety activities
has traditionally been the production
environment. However, the majority of
all accidents within our business occur
outside production. That's why we are
investing time, resources and energy
into ensuring we have a rigorous
approach to safety across the whole
of the Company.
Accident frequency in production
accidents/100 FTE for all sites
2012
1.161
2011
2010
1.61
In 2012, ten people lost their lives
working with or for our business. Six of
these were in Mexico, reflecting again
the high level of crime-related violence
in that country. We are in regular contact
with the relevant authorities to ensure
assistance in addressing the violence,
and have put in place a range of safety
measures to improve security. Among
them are personnel training, 'safe cash'
procedures and the installation of
additional security systems.
Our new Global Occupational Health
and Safety Policy was communicated
across the organisation in May 2012.
The policy takes the International
Labour Organisation standards
and recommendations as a reference
to set internal objectives.
Employees' Human Rights
The new HEINEKEN Employees'
Human Rights Policy, which endorses the
principles enshrined within the Universal
Declaration of Human Rights and the
Core Conventions of the International
Labour Organisation, came into effect
on 1 January 2012.
The policy lays out 11 clear standards
on employees' and human rights,
including non-discrimination, forced
labour and harassment. As part of the
implementation process, all Operating
Companies were asked to perform
a gap analysis to determine the level
of compliancy with the content of
the policy.
Volunteering and fundraising
We encourage all employees to
become actively involved in their
communities. In 2012, 27 markets
were involved in Company-sponsored
volunteering or fundraising activities.
These ranged from building emergency
housing and donating clothing and to
beach clean-ups social activities with
senior citizens.
For this and other case studies
relating to Engaging Employees,
see our online report.
