Joining the fight against malaria training and workplace support. We also conducted a campaign aimed at preventing drinking by promoters while working. This followed research carried out in 2008 that showed too many promoters drink alcohol while performing their duties. At the end of 2009/early 2010 Indochina Research was commissioned by the industry group Beer Sellers in Cambodia (BSIC) to repeat the survey. Results showed that the overwhelming majority of beer promoters are aware of the rules on drinking alcohol while at work but that it still occurs. Starting in 2010, we will monitor the situation quarterly in order to address this in a more effective and timely manner and to enable rapid intervention whenever results are unsatisfactory. We have been asked to make a comparison between the findings of the audits conducted on behalf of the BSIC and those done by SIrChESI. Unfortunately, we were only handed press releases and not the underlying reports so that no meaningful comparison could be performed. Investigate and launch a new approach for community investment in Africa At the end of 2008, Heineken invested EUR 10 million to establish the Heineken Africa Foundation. The organisation finances community healthcare projects on the African continent, particularly, but not exclusively, In the communities in which we operate. The Foundation is managed by an independent Board of Trustees that oversees the operations and the distribution of up to EUR 500,000 per year. In 2009, the fund made its first investments totalling EUR 400,000 in six projects. An example of one of these projects is included in the case studies. At the end of 2009, Heineken invested an additional EUR 10 million in the Foundation. This means that as of 2010, an annual amount of roughly EUR 1 million can be spent on health projects in Africa. For more information on the Heineken Africa Foundation and its projects, please visit Continue our HIV/AIDS treatment in developing markets Alongside the work of the Heineken Africa Foundation, we continued to support testing and treatment of HIV/AIDS. We commenced work on a trial programme in Nigeria and the Democratic Republic of Congo to facilitate access to HIV/AIDS treatment for people working in our supply chain. The programme will be gradually rolled out over the coming years to target employees of our suppliers in developing markets. Rwanda Katinka van Cranenburgh Foundation Co-ordinator In August 2009, the Heineken Africa Foundation launched a new initiative in Rwanda to help prevent the spread of malaria by using insecticidal bed nets. The initiative also involves local organisations and provides employment to more than 100 people. The nets will be produced by local textile company Utexrwa (Usine des Textiles du Rwanda) in a process that will provide 125 new jobs for the community. The Foundation will purchase the equipment needed to embed insecticides into the netting material and has committed to buy the first 140,000 bed nets produced. "Bed nets provide a good way of controlling malaria for a number of reasons," explains Katinka van Cranenburgh, Heineken Africa Foundation co-ordinator. "They are an effective way of protecting people against mosquito bites and the transmission of the parasite that causes malaria, and yet they are relatively cheap. Studies have shown that nets can reduce the mortality rate from malaria by approximately 20 per cent." The nets will be distributed through existing health centres in the area surrounding the Heineken breweries in Kigali and Rubavu, as well as through pre-natal and vaccination family visits by health advisers. Pregnant women and children in the areas in which Heineken operates will particularly benefit from the programme. The plan is for Utexrwa to distribute a total of three million nets in Rwanda in 2010 and a further six million in 2011. For further information please see: Heineken N.V. - Sustainability Report 2009 33

Jaarverslagen en Personeelsbladen Heineken

Heineken - Milieuverslag | 2009 | | pagina 35