internal environment report. The co-ordination of all environmental activities within
the Heineken Company takes place during the annual meeting of the European envi
ronmental co-ordinators and representatives from the other regions. These activities
are supplemented by international working groups who are engaged in various sub-
areas (such as Emissions, Water and Soil); national and international thematic mee
tings are also organised on a regular basis.
ISABEL ALLENDE
SOUTH AMERICAN AUTHOR
'WATER SYMBOLISES EVERYTHING THAT IS FRESH AND RENEWED
AND TRANSFORMED IN US AS HUMAN BEINGS.'
THE REVITALISATION OF THE
'RIETVELDEN' INDUSTRIAL ESTATE
Our brewery in Den Bosch
(the Netherlands) is located in the
'Rietvelden' industrial site. In 1998
Heineken, in collaboration with
the Province, the Municipality, the
Chamber of Commerce and other
companies accommodated on
the estate, began the initiative to
revitalise the industrial estate.
This collaboration is based on the
premise that the companies will be
able to complement each other in
the implementation of appropriate
environmental and economic
measures.
The measures to reduce the envi
ronmental impact of the activities
on the industrial estate are being
prepared by a number of working
groups. Heineken, as one of
the largest companies on the
'Rietvelden', participates in most
of these working groups.
A number of objectives to be
achieved by the revitalisation
project are:
the use of residual heat and the
re-use of heat
the re-use of cooling and waste
water
the development of a system for
the exchange of knowledge about
internal environmental manage
ment.
the expansion of the facilities for
multi-modal transport.
STEERING OF THE ENVIRONMENTAL MANAGEMENT
EXECUTIVE
BOARD
HEINEKEN N.V.
OPERATING
COMPANIES
Heineken Nederland Corporate Production Policy Control
Heineken Technical Services Corporate Communication
STEERING
GROUP SAFETY
HEALTH AND
ENVIRONMENT
HEINEKEN
INTERNATIONAL
Environmental Co-ordinators
Europe
ANNUAL
MEETING
ENVIRONMENTAL
CO-ORDINATORS
Account Managers
Africa, America en Asia
WORKING GROUPS
HEINEKEN ENVIRONMENT REPORT 1998-1999
12
