Our new committments put us in an even stronger position to Brew a Better Future W 1|1 'T' w increasing demand for energy, water and food are just some of the challenges facing all of us. As a business we need to understand and mitigate the impact of these challenges on our operations in order to secure our future. At the same time we have a responsibility to reduce our environmental impact and use of scarce resources. What were the criteria for defining the priorities? Brewing a Better Future was born out of close discussion with our stakeholders. So in defining our new priorities we once again turned to our stakeholders. In addition to our ongoing stakeholder agriculture malting Edition 2 2013 World of HEIN EKEN 33

Jaarverslagen en Personeelsbladen Heineken

World of Heineken | 2013 | | pagina 33