in the region grew I - Per cent ln ZV 1
THE AMERICAS REGION IN NUMBERS
Heineken® was the imported beer to.
...reach the US Hi days later,
after prohibition. It
arrived just
In 2011, Heineken® volume J mil linn
in the Americas'premium
beer segment was hectolitres
Organic Group beer volume 1 f 7m1
fans attended
Rock in Rio last
year
Dos Eguis has B BB million
more than B Facebook fans...
1
w most liked beer brand
...making it the J JLCJ^ after Heineken®...
...which is number
700,000
1.9
Quarter 2 2012 World of HEINEKEN
15
