The European Festival Awards
is a unique event dedicated to
recognising the contributions
and achievements of event
organisers. At this year's
awards, Heineken® -sponsored
festivals walked away with
no fewer than three awards;
confirmation that the Heineken
brand, without doubt, brightened
up summer for tens of millions
of festivalgoers last year, and
created a lasting impression.
And we're bringing even
more enjoyment to
festivalgoers in 2011.
Festival Fever
Heineken Of èrs
the Perfect Accolade
Decided by a combination of more than
350,000 public votes and industry juries,
Heineken Ireland's Oxegen was awarded
best European Festival Line-Up, and
Heineken Ireland's Electric Picnic Music
Arts Festival was awarded Best Medium-
Sized European Festival. For the second
time, the Open'er festival in Poland won
the Best Major Festival Award.
The 2010 Heineken Open'er Festival
weekend was the ninth edition of this
successful event, for which Heineken®
is the main sponsor. Last year, more than
