FACEBOOK FANS. NOW, IN ITS 4,000,000 131 AND MORE THAN 200,000 NUMBER 1 IN THE VIRAL Numbers VIEWS OF THE TV VERSION. THERE HAVE BEEN MORE THAN MONTH, HEINEKEN'S GLOBAL CAMPAIGN 'THE ENTRANCE' WAS VIEWED MORE THAN HEINEKEN'S DOS EQUIS BRAND WAS THE FIRST BEER IN THE WORLD TO HAVE WITH MORE THAN FANS, HEINEKEN IS THE LARGEST ALCOHOL BRAND ON FACEBOOK! THE DESPERADOS VIRAL YOUTUBE COMMERCIAL RECEIVED MORE THAN MILLION HITS IN ITS FIRST MONTH 60,000■SHAW TAKING 'THE ENTRANCE' TO VIDEO CHARTS GLOBAL AD CHART. STRONGBOW GOLD CIDER'S LAUNCH IN ITALY ATTRACTED PR FOR MORE THAN READERS. HITS ON THE EVENT'S WEB PAGES EXCEEDED TIMES ACROSS COUNTRIES. 1,000,000 1,800,000 1st 1.7 1.2 MILLION 500,000. 14

Jaarverslagen en Personeelsbladen Heineken

World of Heineken | 2011 | | pagina 14