that's named after me*. What is your favourite beer? Timoney: I've always liked imported beers. Heineken really is my favourite beer. I also like Amstel and Zipfer. Zeleznikova: Almaza is now my favourite beer but closely challenged by my home country brand Zlaty Bazant. Plantenga: In addition to Heineken, I like Star and Mützig. Peters: Brand Imperator. World of Heineken 37 Winter 2007/2008 Zuzana Zeleznikova: I joined Heineken Slovensko from Coca-Cola twelve years ago as National Sales Manager, and a few years later became Marketing Manager. From 2003 I was responsible for both sales and marketing as Commercial Director. In 2006 I took over Heineken Slovensko's distribution organisation. Currently I am General Manager at Brasserie Almaza in Lebanon. Maggie Timoney: I'm Irish, but I studied in the USA, doing my BA and MBA at lona College in New York. After studying I started working for Gallo Winery in sales. After that I worked for an Anheuser-Busch distributor in New York. I started in the Heineken world at Heineken USA, before moving to Heineken Export in Schiphol. More recently I have worked at Heineken International in Amsterdam, where I was Manager Channel Sales Distribution, before transferring to Canada as Country Manager. Monique Peters: I joined Heineken in 1992 as Marketing Manager Heineken Netherlands after seven years at another fast moving consumer goods business. My next main steps were: Country Manager UK, Business Coordinating Manager North and Eastern Europe, Business Development Manager North and Eastern Europe, and General Manager in New Caledonia. Today I am General Manager of Croatia, with additional responsibility for Bosnia. Door Plantenga: I started at Heineken Netherlands straight after my MBA in 1985. After two years I was appointed as Sales Manager Off Trade, then Sales Manager Horeca - On Trade - the first woman in this job in the history of Heineken Netherlands. I then became Regional Director Horeca in The Hague area, again the first woman in the job. Between 1991 and 1996 I was in Botswana, where my husband was a medical superintendent. Back in Holland in 1996,1 returned to Heineken, this time at HQ in the Marketing Department, where I became Horeca (On Trade) Development Manager, and then went to Ghana as Commercial Director. I'm now General Manager in Rwanda. 33

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World of Heineken | 2007 | | pagina 35