Keeping kids En Classe f Jt$j I A World ofHeineken 37 Winter 2007/2008 j,' with a radio system which we call a 'phonie' and a GPS tracking system." Van den Brink cites an example from March 2007 when unexpected fighting started in the city centre. "The fighting was quite serious and the second day it was even concentrated in the area around the brewery. The GPS system allowed us to identify those trucks that were in the danger zone, so we could radio the drivers to return to the brewery. I am pleased to say that all drivers were safely back at the brewery before the fighting reached the area," van den Brink concludes. All in all, as you can see the challenges we face on a daily level to provide our customers with their glass of beer is vast. However, this in itself makes the job even more rewarding and really only possible due to the team work we have. Nowhere is the immediate need for proper basic education more critical than in sub-Saharan Africa. In the DRC in particular, decades of poverty, political j A - instability and civil war have left their mark. The positive impact of En Classe - a Foundation started by the mostly Dutch wives ofHeineken ex-pat staff in the DRC - can already be felt in the Kinshasa area as they implement their credo: "The circle of poverty can only be broken by education." All of the foundation's materials and labour are sourced by locals, so secondary benefits flow on to the community as a whole. The foundation is self financed, with family, friends and colleagues donating money to the group's activities. En Classe also liaises with non-government organisations and other charitable groups to allocate resources to a range of positive initiatives. "By pulling our strengths together, we can achieve more than one person can, and we can pool our resources and expertise to do something really positive in a nation which needs our help." For further information, visit the En Classe website (www.enclasse.org). To make a donation, transfers can be made to En Classe's bank account number 45.20.66.387 held at ABN AMRO, Amsterdam. The En Classe foundation (translated "in class"), was founded to establish long-lasting improvements in the primary school facilities of the DRC's capital city, Kinshasa. There are roughly two million children living in Kinshasa, only half of whom go to school. Of these children, only 25% actually finish primary school. "By improving the circumstances at the primary schools, every child's development can be stimulated positively at a young age, which will lead to a better future for these children," says foundation chairwoman Sylvia van den Brink. "We have already finished the renovation of our first school, which involved painting, fixing the leaking roof and donating school desks, as the children were sitting on the sandy floor. We also donated educational material, which was completely lacking. Most important, we ensure every child has some bread each day for them to start the school day with a full stomach. We have just started with our second and third schools and hopefully we will find enough donors to continue our activities so we can help thousands of children."

Jaarverslagen en Personeelsbladen Heineken

World of Heineken | 2007 | | pagina 23