beereroi
STAR-MUSIC IN
EVERY BOTTLE
BUCKLER 0.0%
ALFA-AUTHENTICALLY GREEK
THE WORLD OF HEINEKEN
Over the past 140 years, Heineken has acquired a
large, extended family of international beer brands
which sit alongside Heineken®. And that family is
big! Heineken now owns more than 170 regional,
local and specialty beers covering almost every
country on the planet.
Take a walk through the Brand Hall of Fame
and get acquainted with a few of Heineken's closest
cousins, as well some of the world's most wonderful
beers.
Star beer was first brewed in 1949, the first-ever locally
produced beer in Nigeria. The brand has become a national
icon in Nigeria and is Northwest Africa's most popular beer.
Mildly bitter and easy to drink, Star is brewed using the cold
filtration process, producing the beer's famous "golden
sparkling bubbles" and classic pure white foam. With
popular connotations of friendship and music, Star is the
major sponsor of many Nigerian community festivals, talent
competitions and national music tours. There's a special
place in the heart of Nigerian culture for Star beer's
creative commercials and ad campaigns, the most famous
of which features the brand's tagline "Music in every bottle."
Buckler 0.0% is a valued member of Heineken's family of
non-alcoholic beers, the ideal beverage for those who
choose not to consume alcohol but still appreciate the taste
of a good beer.
There is a growing trend in the consumption of
non-alcoholic beers, and Buckler is a popular brand in this
category in Spain, France, Greece and Hungary. Brewed
with malt, selected hops and fermented according to the
"cold contact" process, Buckler 0.0% offers the perfect
drinking experience with a refreshing beer taste. In fact,
one out of every ten beers sold by Heineken Espana in
Spain is a Buckleraround 270 million glasses a year!
Other non- and low-alcoholic beers in the Heineken
family of brands include: Moretti Zero (Italy), Bintang Zero
(Indonesia), Rally 0.0% (Croatia), Bezalkogolnoe (Kazakhstan),
Amstel Malt (the Netherlands) and Schlossgold (Austria).
Amstel and Heineken are the two leading beer brands available on the Greek
market but the Greeks also enjoy another local brand that is part of the
Heineken family-ALFA.
This beer is the perfect choice for those who enjoy a high-quality,
authentic Greek lager. The brand, which appeared on the market for the first
time in 1961, offers consumers a modern flavour while still being featured as
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