3* Si ÏI, P M=M I i Heineken ■i 1 ik%aMÊÊ 02 - 03 Heineken 'Round the World: Amsterjam in the US; Documenting Nigeria; 5 BeerTender in Austria; Cheers Beer in Thailand; Snow Park in Spain; David License in Israel 04 - 05 Interview I: new Chairman of the Executive Board and Chief Executive Officer of Heineken Jean-Francois van Boxmeer tells us his priorities for action 06 Finance: Heineken is chosen for the Dow Jones Sustainability Index s s S~— (3 1t\> fes mm iWl Km i».I h 07-12 Feature I: greenspace, the newest Heineken venue, is far more than a r if place for music and culture 13 - 17 Feature li: Crazy Collectors! You wouldn't believe how far some people will.go to have anything and everything Heineken 18 -19 Campaign: Meet You There, the newest Heineken marketing campaign, is coming to a country near you I 20 - 25 Feature III: Africa, Revival of a Continent. No longer the forever-lost 5 geography, Africa is on the move 26 - 28 Feature IV: Water: essential, holy and remarkable, you'll be surprised at what you don't know 29 Interview II: DJ Ronin, Thirst European regional champion 30 Innovation: Heineken DraughtKeg, the new 5L version; Xtreme Draught and Galaxy glass 31 - 35 Thai Asia Pacific Brewery celebrates ten years of success 36 - 37 Squaring Off: New UEFA broadcast campaign sees Romario taking on Zola 38 - 39 The Heineken Quiz, test your knowledge 40 - 44 Feature V: The Shires of Heineken, the story of the world's biggest horses and the brewery that loves them 45 - 47 Feature VI: Noble Alfred meets Alfred Nobel, the story of the Heineken Prize winners 48 - 49 Bars of the World: Wanna know where the best Heineken bars are? Here's our pick in Athens, Greece November 2005 The World of Heineken is published twice a year by Group Corporate Relations of Heineken International. If you have any suggestions or comments, please send them by e-mail to the editor. Partial or full reproduction of articles or illustrations is only permitted with the editor's explicit consent. 2005, Heineken International. Editor: Sam Coleman, e-mail: chiefeditor@heineken.com. Photography: Patricia Steur, Frank Bonnet, Luuk Gosewehr, Sascha Nowotka, Photodisc Collection, Image Bank, ANP and others. Text: Sam Coleman, Chris Bull, Jan Kroese, Richard Jürgens, Nanci Tangeman, Jules Marshall Connie Moser. Art Direction: Thieme Communicatie Design, Jacob Ophof. Printing: Drukkerij Groen, Leiden.

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World of Heineken | 2005 | | pagina 3