FOR THE MANAGEMENT WITHIN A BUSINESS YOUNG PEOPLE ARE OF GREAT VALUE With effect from April 25th, 2002, Anthony Ruys is Chairman of the Executive Board of Heineken N.V. In that capacity he succeeds Karei Vuursteen, who has left to join Heineken Holding. A talk with Mr Ruys about vitality, sustainability and having a beer in a pavement café after a hard day's work. Anthony Ruys (1947) was appointed as Member of the Executive Board of Heineken N.V. in 1993. Prior to that he worked for Unilever. In 1996 he was appointed Vice-Chairman of the Executive Board and at the end of last year it was announced that on April 25th, 2002, he would be succeeding Karei Vuursteen as Chairman. PAGE 4

Jaarverslagen en Personeelsbladen Heineken

World of Heineken | 2002 | | pagina 4