Heineken lias
sometimes been
called the Rolls
A first class beer
first class treatme
14
Royce amongst
beers. Not a bad
comparison, for
Heineken
stands for
character and
exclusiveness.
The true beer
connoisseur is
distinguished by
his deliberate
choice. The
person drinking
Heineken is not
simply
quenching his
thirst. Ordering
a Heineken is
evidence of good
taste. And of a
feeling for style.
Heineken
Hf»
Heineken has international re
nown. It is one of the few beers
drunk all over the world, and
then above all in the better establish
ments. For more than one hundred
years Heineken has been brewed with
loving care according to an unvaried,
traditional recipe. It therefore deserves
to be treated well, lb do full justice to
Heineken beer it should be properly dis
pensed or poured, in the right glass.
THE WORLD OF HEINEKEN