Grizzly Roars
With Great POS!
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Upcoming Pole-Toppers Display the Very Best
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HemeRen
pAmstel light
The way to roaring success with
Canada's bear of beers is through
VMCO's super POS program for
Grizzly. With promotional items as
well as on- and off-premise items that
are sure to capture consumer attention,
we're sure that '88 will be a great year
for a great beer.
Here's a new twist on a valued piece
of POS: the Grizzly lighted half-bottle.
Pictured here, the brightly lit label in the
Grizzly half-bottle is sure to grab the at
tention of your consumers, as is the new
pub mirror, with its etched design and
handsome wooden frame. As a promo
tional piece, you can't beat the humor
ous new Grizzly poster you see here.
In the off-premise segment, look to
our newly designed shelf strip and case
card for strong brand identification. With
VMCO's POS support for Grizzly, you'll
growl with delight as your sales roar!
We just couldn't wait to show you what
we think will be three of our best pole-
top displays this yearso we didn't.
While the pole-toppers are in produc
tion, here's a preview: artists' render
ings of the Heineken Suspender Offer,
the Heineken/Amstel Light Outdoor
Fun Display, and the Amstel Light Sun
Umbrella Display. In'88, display your
good taste with VMCO products!
#SUG®<
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