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Heineken Brewery
Prepares Hospitality Program
for "Open House in Europe"
Welcome To New Faces
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The European Travel Commission has established
"Open House in Europe" as a program to encourage
American tourists to visit Europe during October and No
vember when Europeans are at home and at work in their
normal routine.
The Heineken Brewery in Amsterdam has offered to
host those American tourists visiting Holland by provid
ing a guided tour of the Brewery.
We salute the following newly appointed distributors
and welcome them into the fold of our happy family:
117 Fourth Street
Pittsfield, Mass.
3280 South Park Avenue
Lackawanna, New York
14626 Raymer
Van Nuys, California
715 Francisco Blvd.
San Rafael, California
8 Ellis Avenue
Augusta, Maine
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Oreeting callers with a warm smile and a friendly voice is Mrs. Richard
Zanotti, better known to many as "Baldina".
Americans visiting Holland will see many charming sights including the one
above of a rugged Dutch fisherman enjoying his Heineken's beer drawn from
a ceramic draught beer dispenser. Such draught beer units are a bit of Old
World charm still remaining in many Holland taverns and restaurants.
GIRARDI DISTRIB., INC.
TRY-IT BOTTLING CO.
PARK BEVERAGE CO.
BETTA BEVERAGE
In the Albuquerque warehouse Joe Farinelli, warehouse foreman, sets a
pallet of Heineken's into place while Mr. Zanotti stops for a discussion with
him.
UNITED DISTRIBUTORS OF MAINE
