CALIFORNIA ''S
FA VORITE
What with the Giants moving to San
Francisco and the Dodgers to Los An
geles all eyes are on the Golden West.
While Big League baseball may be new
to the West Coast, the unmatched flavor
of Heineken's has been delighting the
palates of Californians for many years.
Californians rightly pride themselves on
being pace setters for the rest of the
country.
California styling in apparel and in
architecture for example have spread to
all parts of the United States. California
living is a term that has more than
regional significance.
Heineken's is very much a part of the
good California life. From the famous
restaurants of San Francisco to the lux
urious hotels of Palm Springs, Heineken's
is known and enjoyed everywhere.
Greater Los Angeles has always been a
strong Heineken's market the "Ange
los" really go for the worlds finest lager.
ON LAND, ON SEA, IT'S HEINEKEN'S
Arnolds Liquor Store in Leimert ParkLos Angeles devoted this impressive
window to Heineken's
This window on Heineken's with its nautical theme is at the Thousand
and One Nights Restaurant at the famous Town and Country market in
Los Angeles
WELCOME TO NEW FACES
We salute the following newly ap
pointed distributors and welcome them
into the fold of our happy family:
The Alfred Hart Co.
1650 East Nadeau Street
Los Angeles 1, Calif.
F. F. Distributing Co.
Magnolia West Railroad St.
Biloxi, Mississippi
Alpha Distributors
1204 S. E. Water Avenue
Portland, Oregon
Triangle Distr. Inc.
901 South Broadway
Green Bay, Wisconsin
Key Liquors of Tampa Co.
915 Whiting Street
Tampa, Florida
Seymour Beverage Distributor
220 Carter Street
Seymour, Indiana
Jules Newhouse Co.
119 Clifton Avenue
Jamestown, New York
Sanzo Beverage Co.
210 Green Street
Olean, New York
