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Brew a
Better World
17
Brew a Better World
Over the last 10 years, Brewing a Better World
has become integral to our business strategy.
It has driven us to innovate and collaborate
to protect the environment, support local
communities and make a positive
contribution to society - all with a focus on
supporting delivery of the UN Sustainable
Development Goals.
Raising the Bar for 2030
Accelerating our climate strategy
Heineken N.V.
Annual Report 2020
Report of the
Introduction Executive Board
Report of the
Supervisory Board
Being the most international brewer with operations
around the world, we have a responsibility and an
ambition to brew a better world from barley to bar,
from global to local.
We believe in working with others to achieve shared
goals, to limit our negative impacts and scale our
positive contribution.
2020 was a pivotal year as we navigated the crisis
posed by COVID-19 and reached the end of our
10-year Brewing a Better World strategy.
We considered the lessons learnt and looked at how the
world has changed during this time in close alignment
with our external and internal stakeholders.
In the decade of action, we are increasing our
ambition with revised focus areas and new
commitments in the spirit of 'Raising the Bar'.
The pandemic shone a spotlight on the need to
maintain focus on long-term issues, such as climate
change. Revising our carbon strategy, Drop the C,
has been a key focus in 2020.
We accelerated our efforts to shift to renewable
energy with flagship initiatives such as Heineken®
brewed with 100% renewable electricity and
thermal energy in the Netherlands and Brazil.
13 European operations are set to be powered with
green electricity, enabled through a cross-border deal.
[formation
Financial
Statements
Sustainability
Review
