Committed to long-term
value creation
09
Our business priorities
The HEINEKEN strategy is built around four business priorities for action. They are
designed to enable the Company to win in the marketplace, focus on the long-term
sustainability of our business and continue to delivering growth and shareholder value.
Report of the
Report of the
Financial
Sustainability
Other
Introduction
Executive Board
Supervisory Board
Statements
Review
Information
Heineken N.V. Annual Report 2017