Heineken
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Heineken®
largest brand in
premium segment
And we welcomed...
Win in premium
led by Heineken®
DOS EOUIS
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Heineken®, the undisputed leader in
the premium segment, is complemented
by a portfolio of other premium brands,
to ensure we win in premium.
Reportofthe Reportofthe Financial Other
Contents Overview Executive Board Supervisory Board Statements Information
AMSTEL
PASSION
by volume
in US Portfolio
largest brand
by volume in
Asia-Pacific
l&sui/k. fhjfóurêd 3mt
fO
lager beb;
Explore our regional and local brands:
theHEINEKENcompany.com
11 Heineken N.V. Annual Report 2015
