:r\'.
Embed and integrate
sustainability
Better World m f Ensuring our growth is with Greater visibility and action in
NEW
2020
Brewing a Better World is about
creating real sustainable value for
all our stakeholders. It is integral to
enabling the Company to achieve
its business objectives.
MARKETS
Brewing a Growing with Promoting health
TARGET
Algeria,
Indonesia
Nigeria
HAVE A
STAKEHOLDER
PARTNERSHIP
TO ADDRESS
ALCOHOL-RELATED
HARM
FEATURED IN
THE CDP
CLIMATE
PERFORMANCE
LEADERSHIP
INDEX A-LIST
communities and safety
NIGERIA
Three new markets
started with Water
Stewardship
activities:
ETHIOPIA
RWANDA
SOUTH AFRICA
Report of the
Report of the
Financial
Other
Overview
Executive Board
Supervisory Board
statements
information
48
MEETING CONSUMER NEEDS WITH DECREASING WATER CONSUMPTION
In the middle of this year we changed the name of our programme to Brewing a Better World to reflect a greater attention
to the here and now, with sustainability fully embedded in the business and introducing two new focus areas.
and not at the expense of our order to reach our goal of zero
communities and stakeholders. fatalities and fewer accidents.
Take a look at our 2015-2020 targets: theHEINEKENcompany.com
IN BREWING PROCESS:
Previously 3.7hl/hl
WE'RE INCREASING OUR USE OF
RENEWABLE ENERGY SOURCES:
90% of the waste heat generated
by a nearby industry is now used in
our Wieselburg brewery (Austria)
4,000 solar panels installed in our
Tadcaster brewery in Yorkshire
NO AND LOW ALCOHOL BEERS:
government to focus
on Sorghum hybrids;
programme with
Dutch government to
develop Cassava with
smallholder farmers
Barley supply
contracts in place
with 6,000+
smallholder
farmers
Project to
develop maize with
smallholder farmers
started in June
Consortium created to develop barley
supply with smallholder farmers
15
Helneken N.V. Annual Report 2014
