86
Financial statements Notes to the consolidated financial statements
5. Operating segments
Information about reportable segments
Central and
Western Europe Eastern Europe The Americ,
1 Jns o- i Note2010201020092010
Revenue
Third party reven ue1
Interregional revenue
7,284
610
7,775
657
3,130
13
3,183
17
3,419
12
l,54i
Total revenue
7,894
8,432
3,143
3,200
3,431
1,54
Other income
71
28
8
11
-
Results from operating activities
765
504
330
329
474
20.
Net finance expenses
Share of profit of associates and joint ventures
and impairments thereof
Income tax expenses
3
(2)
21
18
75
Profit
Attributable to:
Equity holders of the Company (net profit)
Non-controlling interest
EBIT reconciliation
EBIT
768
502
351
347
549
27.
eia
136
290
12
42
102
EBIT (beia)
904
792
363
389
651
27.
Beer volumes2
Consolidated volume
45,394
47,151
42,237
46,165
37,843
9,43(
joint Ventures' volume
-
7,229
8,909
9,195
8,98.
Licenses
284
243
-
173
Group volume
45,678
47,394
49,466
55,074
47,211
18,75
Segment assets
10,123
11,047
4,583
4,826
7,756
83'
Investment in associates and joint ventures
28
26
134
143
758
Total segment assets
10,151
11,073
4,717
4,969
8,514
1,39
Unallocated assets
Total assets
Segment liabilities
3,072
3,355
1,128
1,153
1,115
12:
Unallocated liabilities
Total equity
Total equity and liabilities
Purchase of P, P E
205
291
158
216
121
Acquisition of goodwill
4
16
-
1,780
Purchases of intangible assets
5
31
4
20
24
Depreciation of P, P E
381
401
253
244
149
I:
Impairment and reversal of impairment of P, P E
1
108
9
51
-
Amortisation intangible assets
90
89
22
21
73
I;
Impairment intangible assets
15
21
1
4
-
1 Includes other revenue of EUR439 million in 2010 and EUR432 million in 2009.
2 For volume definitions see 'Glossary'. Joint Ventures' volume in 2009 excludes India volumes.