In memoriam The company has bid a respectful farewell to Alfred Heineken, who started work on 1 June 1942, at the age of 18, at the brewery his grandfather had bought in 1864. Heineken N.V. has Alfred Heineken to thank for its transfor mation from a family company into the international brewing group with the widest global presence. As major shareholder in the company and Chairman of the Executive Board, Alfred Heineken was a major influence on Heineken's long-term strategy and it was his vision to build it into an international brand. When he stood down as Executive Board Chairman on 27 April 1989, the company had achieved wider geographical coverage than any other international brewing group. After serving as Chairman of the Supervisory Board and delegated Supervisory Director from 1989 to 1995, he ceased to hold an official position within Heineken N.V. but remained as Chairman and delegated member of the Management Board of Heineken Holding N.V., which holds his majority holding in Heineken N.V. Alfred Heineken was also actively involved in social and cultural affairs. In memory of his father, he set up the Dr. H.P. Heineken Foundation, which has given biennial cash prizes for pioneering scientific research in biochemistry and biophysics since 1964. In the 1980s he formed the Alfred Heineken Fondsen Foundation, which awards four biennial cash prizes for the arts and sciences, the Dr. A.H. Heineken prizes, three of which reward outstanding con tributions to medicine, history and environmental sciences, the fourth being awarded to an artist living and working in the Netherlands. In recognition of his services in various fields, many honours were bestowed on Mr. Heineken. In the Netherlands, these included Knight in the Order of the Netherlands Lion and Commander in the Order of Orange-Nassau. In France, he was made Knight and Officer in the Order of the Legion of Honour and INSEAD, the international management institute, awarded him the honorary title of Master of Business Administration. In the United States, Rochester University made him an honorary Doctor of Law and Hofstra University in New York awarded him an honorary doctorate in Humane Letters. He was also awarded the Amsterdam Silver Medal by the Mayor and Aldermen of the city and Silver Academy Medal by the Royal Netherlands Academy of Arts and Sciences. Mr. Heineken's death has deprived the company of a unique man who was devoted heart and soul to the business and whose multi-faceted personality combined wide-ranging knowl edge, creativity, intuition and humour. We have a great deal to thank him for and his spirit will live on forever within our company.

Jaarverslagen en Personeelsbladen Heineken

Jaarverslagen | 2001 | | pagina 10