Beer sales in Europe
brewed under the
supervision of Heineken
in millions of hectolitres
1997
1996
'995
1994
1993
Beer consumption 1996
per capita in Europe
in litres
140 -|-I—-- -
130
France 7.9
The Netherlands 6.7
Italy 5.4
Spain 4.0
Greece 3.4
United Kingdom 2.9
Poland 2.1
Slovakia 1.2
Bulgaria 0.8
Ireland 0.8
Switzerland 0.5
Hongary 0.5
Other countries 1.0
Germany 131.7
Ireland 118.0
United Kingdom 102.3
Slovakia 88.4
The Netherlands 85.1
Hungary 72.9
Spain 64.7
Switzerland 60.6
Bulgaria 53.3
Poland 43.3
France 39.6
Greece 39.0
Italy 24.0
Beer sales in Europe 1997
brewed under the supervision
of Heineken, per country
in millions of hectolitres
Sales proceeds
Europe
in millions of guilders
11,000-
lO.OOO
9,000
9.167
Sales proceeds
Western Hemisphere
in millions of guilders
1,800
Sales proceeds
Asia Pacific
in millions of guilders
1,800
5,000
7,000
1,600
l ,400
800
600
400
■-1.527
Sales proceeds
Africa
in millions of guilders
1,600
1,400
-1,584
1,0001,000
955
800
600
400
800
600
400
1997 1997 1997 1997
1996 '1996 11996 M19 9 6
i 1995 j ''995 ''995 J 1995
,1994 1 1994 J 1994 '994
1993 1993 1993 1993
HEINEKEN N. V.
19 9 7
3 7