Green Sands launched in Indonesia
The start of Green Sands production and
sales in Indonesia was organized in a really
big way. Below, some pictures taken
during the launch of Green Sands on Java,
the island which has Indonesia's highest
population density. About 95 million
people live there, two-thirds of the
country's total population.
In the first four months the Green Sands
sales area will cover only Java and Bali.
The latter island in particular is a highly
popular destination for tourists.
Indonesia will be the first country in which
Green Sands will be sold in a screened
bottle.
Multi Bintang Indonesia, our associated
brewery, is handling the production and
marketing. An encouraging feature during
the first launch meetings with the trade was
that the number of orders taken was 50%
higher than expected.
Boats carrying Green Sands and Bir Bintang sails pictured during the traditional sailing
race at Sanur Beach (Bali) which was sponsored by P. T. Multi Bintang Indonesia.
Mr. Tanri Abeng symbolically hands over the
racing sails to the mayor of Sanur Beach.
At the Balita charity bazaar in Jakarta IndonesiaMrs. Tien Suharto, wife of the
Indonesian President, visited the Green Sands stand.
The Surabaya promotion team on East Java.
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