O Our objectives and methodology
THE HEINEKEN VALUES PRINCIPLES WE SEEK TO MAIN TA IN A GOOD BALANCE
BETWEEN OUR FINANCIAL AND SOCIAL OBJECTIVES BY BREWING AND SELLING
BEERS OF HIGH QUALITY IN A RESPONSIBLE MANNER TO CONSUMERS WORLD
WIDE, WITH THE AIM OF ADDING TO THE PLEASURES OF LIFE. OUR BEERS ARE
BREWED AND MARKETED WITH RESPECT FOR LOCAL COMMUNITIES AND THE
ENVIRONMENT.
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