4 Very stupid without us Buying a language Do-it-yourself f Heineken brass band celebrates its si Iver jubilee in France This year the Heineken Brass Band paid a visit to Strasbourg and Mutzig to mark the occasion of its 25th anniversary. On Friday, 5 October, a concert was given in Strasbourg's biggest theatre. The band was assisted by 'Harmonie Bischheim'a group of musicians made up entirely of amateurs, just like the members of the Heineken Brass Band. exchanging of gifts, it was time to say 'adieu'. In the afternoon there was another concert performance. This time it was for the local people of Mutzig in the courtyard at our brewery there. To get their wind back, the band then had a day's rest in the Black Forest which is only a few dozen kilometres away from Strasbourg, but then across The Bischheim band is ranked in the topmost category attainable by brass bands in France. About 1,500 people attended the concert, which was a resounding success. On the next day there was a march through the streets of Strasbourg to the square in front of the city hall. There they gave a brief concert, after which the deputy mayor held a reception for all members of our band and their wives and girlfriends in one of the resplendent rooms of the city hall. Following a few short speeches and the Strasbourg's deputy mayor receiving a gift from the chairman of the Heineken Brass BandW. Römkens. the border in Germany. It was a fine start to the festivities that have been organised to mark the silver jubilee. In 's-Hertogenbosch (Holland) a final concert will be given towards the end of the year to conclude these 25th anniversary celebrations. Matinee concert in front of Strasbourg city hall. The Heineken Brass Band during their concert in the splendid Strasbourg theatre. Marching through Strasbourg; in the background the cathedral. ADUNCE WITHOUT US More and more employees will have to start using computers in their work. We all know what they are and we're all sure that computers can do everything. Then we get down to working with themWithin a couple of days we're convinced that computers can't do anything, they're useless! But, if we're really honest with ourselves, we're bound to admit that we just can't get to grips with how to operate them. Computers usually have a keyboard just like the one on a typewriter. That's where all the trouble starts, as we unconsciously tend to think of them as if they were typewriters. We put the plug in the wall socket and press a few keys, like we learnt on the training course, to get the thing working. And then what do we dothen we type in 2 2 4. And that's what pops up before our eyes on the screen. "That's neat", we think to ourselves, "the computer worked that out for me just like that." And that's the point where most of us go completely wrong when it comes to operating a computer. For we're the ones who typed in the '4'The computer didn't calculate anything at all. It can't! It could work out the sum for us, but in that case we have to do something to make it. We know thatmeans 'add'. We were taught that at schoolBut the computer never went to school. And it doesn't know our language either. We must first learn ITS language. If we want to make it add up, we have to learn what the word for 'add' is in its language. So off we go to the shop to buy a computer language. It's all recorded on a cassette tape or a plastic disk. We put that language into the computer by inserting the cassette or the disk in the required slot. Once we've done that, the computer learns a language instantly. And we also get a free manual with the language we've bought. It contains all the words in 'computerese'And the code word for 'add' is, why didn't we think of it, ADD. Ifwe now type 2ADD 2 on the keyboard, the computer will fill in the answer '4' itself. But it's a pity that computers don't all speak the same language. There are lots of computer languages. The more words we learn, the more things we can make the machine do for us. For instancewe can also get it to fill in our income tax returnAs long as we have first instructed it in ITS own language how the tax calculation should be worked out. This is called 'programming' and it involves a great deal of work. But, because there are so many people who have to pay tax, such an income tax program can be bought ready-to-use in the shop. More often than not you can't buy an off-the-shelf program that will make the computer do your work for youSo you have to make that program youself. It's difficult, but it's worthwhile taking the trouble to learn how to write programs. Why? Because the computer will then take care of all those boring chores in your work. Leaving you with time to do more interesting work. Are you afraid of learning how to write programs? It's quite an understandable feeling. We used to dread swimming lessons when we were kids. Having to dive into that chilly water the first thing in the morning, and then the constant fear that you were going to drown. But now we're pleased that we learnt how to swim. For some of us, being able to swim may even have saved our lives. Not only can programming save our job, it can also make it much easier and much more interesting. How quickly didn't we forget those cold, wet mornings once we'd got the hang of swimming and learnt how to keep ourselves afloat? 4fS HOLLAND Marcel Eyck, P.O. BOX 28, 1000 A A Amsterdam tel. 020/702268 FRANCE Beatrice Leplat-Labergerie, Schiltigheim, tel. 88 629080 Marc Bindel, Mutzig tel. 88/384899 Michèle Weishcit, Mutzig tel. 88/384899 IRELAND Edward Costello, Cork tel. 021/503371 ITALY Nella Molinari, Milan tel. 02/3775 Piera Serra, Macomer tel. 0785/20066 Angela Balice, Massafra tel. 099/681325 Anna Maria Vinci, Pedavena tel. 0439 83021 Piero Reghin, Popoli tel. 0085/98474 Published by the Concern Staff Department Public Relations of Heineken N.V.Amsterdam (Holland).

Jaarverslagen en Personeelsbladen Heineken

Heineken International Magazine | 1984 | | pagina 4